Hayfield Appoints a Production Director to Oversee £215m of Construction Activity

March 15, 2021

Hayfield has appointed Ken Mulpeter as Production Director to lead the delivery of £215m of construction activity. The multi award-winning five-star homebuilder has over 500 luxury homes in progress across seven live sites.

Ken Mulpeter joins from Avant Homes (Midlands), where he was responsible for the housebuilder’s largest region with 15 live outlets. Prior to that, he was Head of Construction (Midlands and North) for St. Modwen Homes, where he was accountable for all aspects of production across a wide region. Ken has also previously worked for Accord Group as Head of Construction and has accumulated a total of 25 years’ experience in the construction industry.

Andy Morris, Operations Director of Hayfield said: “Appointing a Production Director is a key milestone for the business, and this is the second senior recruit to join the construction team within a matter of weeks. Ken shone out in an extremely talented field because of his experience of delivering a very high standard end product with excellent customer satisfaction results. We are all delighted that he has joined Hayfield and I look forward to working alongside him as we continue on our significant growth trajectory. 

Mr Mulpeter is highly experienced in all aspects of the residential and development cycle, including feasibility studies and overseeing largescale projects from inception to completion. He is skilled at leading high performing teams and has an in-depth understanding of delivering outstanding levels of customer service. He is also highly proficient at Risk Management, Health and Safety, and managing site wide environmental regulations and requirements.

Ken Mulpeter, Production Director for Hayfield said: “The reputation that Hayfield has established in only five years is the envy of all other SME housebuilders. I recall reading that the company had made history by being crowned the UK’s Best Small Housebuilder at both the WhatHouse? and Housebuilder Awards. Delivering significant growth for the business and upholding five-star customer service levels –

while continuing to navigate the challenges of a global pandemic – will be a major undertaking. I am thrilled to have been selected for this role and I very much look forward to making a positive impact.”

Solihull-headquartered Hayfield has live sites in Oxfordshire, Bedfordshire, Cambridgeshire, Wiltshire and Buckinghamshire, where executive family homes are being constructed in prime semi-rural and edge of town settings. The expansion of the construction team is in line with Hayfield seeking to deliver a turnover of £100m during the current financial year, which will double the 2020 figure.

Hayfield’s growth has been fuelled by £85m of equity and debt funding, which has enabled the five-year old housebuilder to acquire a significant land bank. A £50m senior debt site acquisition facility, together with rolling development funding, is provided by OakNorth Bank plc. In addition, a prominent Dubai-based family office private investor – with over 30 years’ property development experience in the UK and internationally – has provided a £35m rolling equity facility.

Hayfield has recently won Gold and Bronze accolades at the 2020 WhatHouse? Awards and has also received three Pride in the Job NHBC Awards.

For more information on Hayfield’s development portfolio, visit: https://www.hayfieldhomes.co.uk/